Ecommerce SEO Agency for Online Retailers

Ecommerce SEO that turns category and product pages into your best sales channel, in Google and in AI answers. Built for retailers, reported in revenue.

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The tools behind every ecommerce SEO campaign we run

An ecommerce SEO agency built for independent retailers

An ecommerce SEO agency has one job: make your store the answer when shoppers search, then turn that visibility into orders. EZShop fixes what blocks crawling and indexing, optimizes category and product pages, and builds the content and authority that rank in Google and get cited in AI answers. We are a Google Partner, Shopify Partner and Semrush Certified Agency Partner, and we only work with retailers. Here is what that work has produced for stores like yours.

500+

Online stores built and launched

1,000+

Retailers we have helped grow

+31%

Average organic click growth in one year

$350M+

Revenue generated for ecommerce brands

Click growth is the Search Console average of our four published SEO case studies. Other figures are cumulative.

Why ecommerce SEO is not regular SEO

An online store multiplies every SEO problem by the size of its catalogue. These four decide whether you rank.

Get my free SEO audit!
Faceted navigation bloat icon

Faceted navigation bloat

Filters, sizes and colours create thousands of near-duplicate URLs that waste crawl budget and split your rankings.

Thin category pages icon

Thin category pages

Category pages rank for your best buying searches yet ship with no copy, FAQs or internal links.

Copied product descriptions icon

Copied product descriptions

Manufacturer text on every reseller's site gives Google no reason to rank your product page.

Slow product templates icon

Slow product templates

The homepage loads fast while the pages that make money fail Core Web Vitals on mobile.

Our ecommerce SEO services

Six workstreams on one roadmap, prioritized by revenue impact. Shopify and WooCommerce stores get platform-specific work with its own page.

Technical SEO for ecommerce catalogues

We audit crawl paths, indexation, speed and structured data across every template, then fix the issues that stop Google from reaching the pages that sell. We ensure:

Crawl and index control

One indexable URL per product, category and filter that matters.

Faceted navigation rules

Filters with real demand indexed, the rest kept out of Google.

Core Web Vitals

Product and category templates that pass on real phones.

Product and Offer schema

Price, stock, reviews and shipping data Google can read.

Get my free technical SEO audit!

Category and product page optimization

Category and product pages carry your commercial searches. We map buyer keywords to one page each, write copy that ranks and sells, and pair SEO with conversion rate optimization. We ensure:

Keyword-to-page mapping

Every buying search has one page built to win it.

Category page copy

Descriptions, FAQs and links that shoppers and Google both use.

Unique product descriptions

Your own copy, specs and alt text on every SKU.

Internal linking

Breadcrumbs and links that keep money pages three clicks deep.

Optimize my category pages today!

Content, authority and AI search visibility

Buying guides, comparison pages and answer-first content earn rankings, backlinks and citations in AI Overviews and ChatGPT, then send that demand to your money pages. We ensure:

Buying and comparison guides

Content mapped to search demand and your catalogue.

Link building and digital PR

Relevant links from retail and niche publishers.

AI Overviews and ChatGPT

Entity-rich pages and clean product data AI engines cite.

Google Merchant Center listings

Free product listings and feed data kept accurate.

Plan my content strategy today!

Local SEO for retailers with physical stores

Most of our clients sell online and at the counter. We connect search to your store pages, Google Business Profile and local inventory so it fills the cart and the door. We ensure:

Google Business Profile

Categories, products, posts and hours kept current.

Reviews and citations

A steady flow of reviews and consistent local listings.

Store and city pages

Location pages that rank for near-me searches.

Local inventory in search

In-stock products shown to shoppers nearby.

Boost my local visibility today!

Shopify SEO services

Shopify stores need their own playbook: collection URLs, variants, app weight and a locked robots file. Our Shopify SEO team works inside those limits every day. We ensure:

Duplicate collection URLs

Canonicals and links consolidated on one product URL.

Theme and app speed

Less script weight, faster Core Web Vitals.

Shopify Plus and Markets

Multi-store and multi-language setups kept clean.

Collection page content

Copy, FAQs and links on the pages that rank.

See our Shopify SEO services

WooCommerce SEO services

WooCommerce gives you full control and a long list of ways to break SEO: plugin bloat, parameter URLs, slow hosting and thin tag pages. We clean it up. We ensure:

Plugin and theme speed

Fewer scripts, better caching, faster product pages.

Taxonomy and permalinks

Categories, tags and attributes that do not collide.

Product schema

Structured data from your catalogue, not a plugin default.

Parameter and filter URLs

Crawl rules that keep duplicates out of the index.

See our WooCommerce SEO services

How we work

From audit to monthly reporting, every step ties back to organic revenue.

1

Audit

A full technical, category and content audit of your store, ranked by revenue impact.

2

Roadmap

Keyword-to-page mapping, fixes and content in one prioritized plan, agreed with you before work starts.

3

Implement

Our team ships the fixes and content on your platform, or hands your developer clean tickets.

4

Report

A monthly recap of organic sessions, orders and revenue, plus next month's plan and a strategy call.

SEO case studies

Ecommerce SEO success stories

Real Search Console numbers from the retailers we work with. Click a store to read how we grew its organic traffic and sales.

See all success stories
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What our clients say

Real Google reviews from retailers who trust EZShop with their online store.

★★★★★

These guys are fantastic to work with! They have turned my online store into a powerful beast of a tool for my business. We are up 1400 per cent since we started working with the team!

M

Mark Dixon

Owner, Picker's Alley

★★★★★

EZShop has assisted us in so many ways. They have been able to help with our ads as well as driving more customers to our website. They are so easy to work with and have been a great support to our business.

T

Tim Reagan

Botanica Persephone's Pearl

★★★★★

I have only been working with EZShop for the past 4 months, but in that time I have found them to be very professional, enthusiastic and easy to work with. Any unforeseen issues that have arisen have been dealt with quickly. They are very good at listening to my requests.

N

Nancy Wiskel

Owner, DJC Modern Apparel

Retailers we do ecommerce SEO for

Retail verticals where organic search pays back fastest, and where we have done it before.

Sporting goods and outdoor

Sporting Goods & Outdoor

Seasonal categories, brand pages and size-heavy catalogues that need clean variant handling.

Music and instruments

Music & Instruments

High-ticket, research-driven purchases where buying guides and product schema win the click.

Fashion and footwear

Fashion & Footwear

Colour and size variants, lookbooks and category copy that ranks without duplicate URLs.

Beauty and fragrance

Beauty & Fragrance

Ingredient, brand and concern-based categories built to capture high-intent searches.

Home and specialty

Home & Specialty

Deep catalogues and niche categories where long-tail category pages compound.

Multi-location retailers

Multi-Location Retailers

Online store, in-store inventory, local pages and Google Business Profiles tied together.

Get my free ecommerce SEO audit!

Ecommerce SEO pricing, published

Flat monthly plans on a 12-month term. Every plan starts with a full audit and strategy and includes a monthly recap.

Silver

For stores starting to invest in organic search

$1,200

per month

or $1,380 on a 6-month term

✓

Full SEO audit and strategy

✓

Technical SEO and GEO setup

✓

3 category pages per quarter

✓

9 blog posts per quarter

✓

Quarterly strategy meeting

✓

Monthly recap email

Get a Silver proposal!

Platinum

For multi-location and bilingual retailers

$3,500

per month

or $4,025 on a 6-month term

✓

Everything in Gold

✓

Local SEO and GEO included

✓

9 category pages per quarter

✓

27 blog posts per quarter

✓

Breadcrumbs and schema in two languages

✓

Monthly strategy meeting

Get a Platinum proposal!

Prices before taxes, on a 12-month term. The 6-month rate is 15% higher. Content counts are per quarter in one language.

Compare the three SEO plans

What each plan includes, so you can pick the scope that fits your catalogue and your goals.

What is included

Silver

$1,200 / mo

Gold

$2,500 / mo

Platinum

$3,500 / mo

Full SEO audit and strategy

✓

✓

Technical SEO and GEO

✓

✓

Core Web Vitals optimization

—

✓

Category pages written per quarter

3

9

Blog posts written per quarter

9

27

Local SEO and GEO

—

✓

Strategy meetings

Quarterly

Monthly

Monthly recap email

✓

✓

6-month term price

$1,380 / mo

$4,025 / mo

Content counts are per quarter in one language. Platinum adds breadcrumbs and schema in a second language and Local SEO worth $150 a month.

Get my free ecommerce SEO audit!

Free ecommerce SEO audit

Where is your store leaking organic revenue right now?

Send us your store URL. Within two business days you get a written audit of your technical setup, category and product pages and content, with every fix ranked by revenue impact. No commitment.

Retail-only agency

·

Revenue-first reporting

·

Canada and US retailers

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FAQ

Ecommerce SEO questions

What retailers ask before hiring an ecommerce SEO agency.

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What does an ecommerce SEO agency do?

How much does ecommerce SEO cost?

Is SEO still worth it for an online store in 2026?

Is SEO dead now that shoppers ask AI?

Is it worth hiring an ecommerce SEO agency instead of doing it in-house?

How long does ecommerce SEO take to show results?

How is ecommerce SEO different from regular SEO?

Which ecommerce platforms do you work with?

Who implements the fixes, you or my developer?

How do you measure ecommerce SEO success?

Can I get a one-time ecommerce SEO audit, or is it ongoing?

What are the contract terms?